Google’s executives might be wondering, why does social networking tools such as Twitter and Facebook do so well when their own Buzz application was quickly rejected by the public. Putting aside discussions of Google being such an epic fail with the handling of how Buzz was implemented and how they automatically added in followers and follow-ees in the creepiest way possible, we are still left with an oddball of a tool that no one wants to check.
On the other hand, everyone seems to love Facebook so much. Many people will admit that they spend hours and hours of their day on the social networking tool. People in offices cannot help but post status updates every so often and most people like to start or end their days by checking on their profile.
Looking at the current functions and capabilities of Facebook, there is more to the social networking tool than just getting in touch, it is also about life sharing. Even if you are new to Facebook, or if you have never used it, chances are that someone near or close to you does. There are millions of users on the network that it is more difficult to find a tech savvy individual who does not use the social networking tool.
Once online, you will find yourself in a swarm of updates. From relationship status, to upcoming birthdates to announcements of major life events, people love to share, and Facebook is the one place to do it. Many would spend hours uploading and sharing their images they take each day.
It is this level of immersion and involvement with the people around them that makes users of Facebook happy. This is the core reason why Facebook succeeds.
Speaking of Facebook, they also won the “most innovative company” award; go to the Telegraph UK for the details.
Tags: Facebook, Google-Buzz