When people use a web browser to go online, more often than not, one or another of Google’s free web services is used. The most often used feature is the Google search engine. For many browser and internet surfers all over the world, the big G is the first choice when it comes to searching the web for bits of information.
News buffs and email users also tend to rely on Google services, the Google reader is one of the most often used RSS aggregators and Gmail (or Google Mail) is one of the most reliable free web email services available. This does not even include additional Google based services such as Google Maps, Google Earth, Picasa and the ever so famous YouTube.
According to some users, Apple is starting to rely heavily on application access to the internet in order to steal a bit of usage time away from Google. It is actually a pretty good tactic, considering that the less time people spend on the browser, the less they get to spend on Google. Of course, this does not take into consideration the fact that some apps also make use of Google’s services.
Take the iPad YouTube app for example. Since the iPad browser does not support Adobe Flash, going to the YouTube website through the browser is pointless; however, users can opt to download an app that would directly access the content on the video sharing site. The ironic thing is, Google own YouTube.
With the battle between Apple and Google going on at multiple fronts –on web services, mobile devices, OS development and more; it gets pretty hard to say who is on the right direction. For consumers whoever, such competition is bound to produce very desirable results.
Get to know more about the iPad apps and how they will affect the use of Google at the Australian IT.
