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Beating Apple, Google and Microsoft: Smaller Companies Team Up

app storeHow do you face the almighty trifecta of the phone industries’ top companies? -By teaming up with everyone else in the playing field.

Simply put, there is no way that companies that do not have the resources of Apple, Google and Microsoft would be able to fully compete with the best of the best in the mobile phone industry. The Sony Corporation is big enough, but they are far too busy with their other departments (Music, Computer Entertainment, Movies, etc) to even focus on their phone division –which probably explains why Bert Nordberg is manning the helm of the SE joint venture.

Aside from the Japanese giant, companies such as Vodafone, Linux, Research in Motion (creators of the BlackBerry series of mobile phones), LG, Samsung, Sharp, NTT DoCoMo and more are currently working on a new system based on the Linux Mobile platform in order to create a single unified platform that will be used in many devices.

The point of teaming up is done in order to provide these companies (and the phone market) with a new alternative to the Android, iPhone and Windows Phone operating systems. Sure, there are other mobile platforms such as the Bada, Maemo and others, but these would never be able to match up with the better known systems.

Thanks to the open sourced nature of Linux, apps created by this major cross-company team up will be made available across various platforms –which means that developers would have a reason to create apps for the systems: because the market is possibly larger than anything else available.

Right now, it has yet to be known as to how far these companies are in terms of developing the new system; though it has been also announced that a similar group is also being developed entirely in Japan (also including NTT DoCoMo and several others).

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